What Reporters Want: Research Study
As a former journalist with a decade of experience as an on-air reporter and news anchor, I know how newsrooms work. I have insider knowledge with story pitching, securing interviews, and writing press releases.
It’s all about earning the spot by pitching a story that's worth the spot.
It truly comes down to the quality of the pitch or press release and the effectiveness of an organization’s outreach process and technique.
Through my professional training as a journalist, I know how to pitch a story, create relationships with newsrooms, and serve as an ongoing resource for future coverage.
I want to help you earn it too.
A First-of-its-Kind Report
Through an anonymous survey, Maria Satira Media polled dozens of current reporters, news writers, producers, and anchors in broadcast, radio, magazine, and newspaper newsrooms across the country to gather their thoughts about nonprofits earning a place in the news.
This 26-page report is packed with direct quotes from journalists who want to help your nonprofit get media coverage.
They share real, raw, and honest feedback.
The findings of this survey are truly invaluable for organizations looking to enhance their media relations plan.
You won't get this type of information anywhere else.